Facebook is now become the First most website in US. According to Hitwise Facebook reached an important milestone for the week ending March 13, 2010 and surpassed Google in the US to become the most visited website for the week. Facebook.com recently reached the #1 ranking on Christmas Eve, Christmas Day, and New Year’s Day as well as the weekend of March 6th and 7th.

The Vancouver 2010 Winter Olympics has just started in Canada and Vopium customers can make free calls and send SMS to their friends absolutely free. The offer runs through to February 28th, the last day of the Vancouver 2010 Winter Olympics. There are NO LIMITATIONS to the offer! You can call any Canadian mobile or fixed line, anytime from anywhere for FREE and as long as you want – also outside Wi-Fi hotspots.

Spread the word! Tell-a-Friend and earn 10 Euro of FREE calling and text to anywhere in the World

Comcast the largest cable operator in USA has launched a new service called “Comcast Secure Backup and Share” , an online backup service. This service is powered by Mozy, a known online backup provider currently owned by EMC. Secure Backup & Share automatically backs up files on your computer to an offsite location (i.e. somewhere other than your house) so you can rest assured your files are safe. Also, you can access your files (think wedding and vacation photos or a video from your child’s soccer game) remotely, and share them with your friends and family on a variety of devices (including mobile devices).

High-speed Internet customers automatically receive the Standard 2GB Storage Plan with their subscription. Two gigs is enough storage to back up about 500 music files or 10,000 documents (for the sake of this example we’ve assumed that an average music file is about 4MB and an average document runs about 200 KB).

Facebook and PayPal announced a strategic relationship to make PayPal payment system available for Facebook users to buy ads and Facebook credits from Facebook. With this relationship advertisers from across the globe will be able to buy ads on Facebook via Facebook’s advertizing tool. PayPal makes it really easy for advertisers, particularly small international companies, to run campaigns on Facebook. Facebook  reaches more than 400 million people, 70 percent of whom live outside the United States. PayPal will become a payment option for Facebook Credits, which is currently being tested in a small number of games and applications. The goal of Facebook Credits is to give users a fast and easy way to buy virtual goods on Facebook, including items from the Facebook Gift Shop.

Dan Levy, director of payment operations, Facebook, Said

We want to give the people who use Facebook, as well as advertisers and developers, a fast and trusted way to pay across our service. As our business has grown, offering local methods of payment has become increasingly important for advertisers who want to buy Facebook Ads. Teaming with PayPal, a global leader in online payments, makes this possible.

Osama Bedier, PayPal’s vice president of platform and emerging technology, Said

Put simply, PayPal’s business is payments. We make it easier for customers to send and receive money online in 24 currencies and 190 markets around the world. We’ve always been an important part of the developer ecosystem on Facebook, and we’re excited to expand our relationship directly with Facebook to help grow advertisers’ and developers’ businesses

SlideShare has added a new section called Channel. Channel is a new kind of SlideShare block. SlideShare channels provide an extra bit of oomph for companies with great content.

If you are looking for interesting content, then go to the Channels section to find interesting channels to browse. We will feature those with the most interesting content. Some of the early channels are

• Microsoft Office has setup a channel focused on parenting topic (project done in collaboration with our partners, Federated Media)
• Ogilvy has setup a concept channel for Pharma
• Razorfish Marketing uploads about interactive marketing & technology
• Pew Internet has shared a lot of their research reports about the internet & internet usage
• Whitehouse is sharing almost 1000 presentations and documents

According to Forrester’s research report on behavior of US internet users says one third of US internet users update their status on social networking websites once in a week. The Social Technographics is way to analyze market’s social technology behavior. Social Technographics was carefully constructed, not as a segmentation, but as a profile (that is, the groups overlap). That’s because the actual data told me that people participate in multiple behaviors, and not everyone at a higher level on the ladder actually does everything in the lower rungs.

The first group includes the ones who create personal contents (including publishing blogs or uploading original multimedia files) and account for 24 percent of the persons surveyed. The joiners, 59 percent of the total number, are those already members of a social service and they maintain their profile updated by posting frequent new content.

The second group includes the ones who updates their social networking status to converse. this data include only people who update at least weekly, since anything less than this isn’t much of a conversation. 56% female, more than any other group in the ladder. While they’re among the youngest of the groups, 70% are still 30 and up.

Spectators are maxing out at around 70%, Joiners are still growing rapidly, and Creators are still growing slowly. Spectators  are accustomed to reading news, blogs and feeds or enjoying multimedia tidbits on these platforms.

Note: For Forrester clients, full access to the research is available here.

A day after YouTube announced HTML5 supported video player vimeo has also announced availability of HTML5 video player for all videos on the site as an option ad it is better than Flash based video player. Only 90% of videos uploaded in the last year will work in the new player. All told, about 35% of all videos will still require the standard Flash player. In this case, Vimeo will automatically switch for you. It should just always work.

HTML5 video player on vimeo offers a numbers of benefit over Flash based player including more stable on Mac and Linux, the player loads almost instantly and it’s just HTML code a lot lighter than loading all the Flash content – and there is no more buffering. HTML5 video player plays vide straight away, if your internet connection can handle it, and you can jump instantly to any position and continue playback smoothly.

To enable the HTML5 player, click the "Switch to HTML5 player" link below any video.

vimeo HTML5 video works only with latest versions of Safari, Chrome, or IE with Chrome Frame installed. It cannot go full screen. Unfortunately this is a limitation of the browsers right now. vimeo is working on adding at least full-window support. HTML5 video player only works on vimeo.com no embed option is available. Finally vimeo video player is in beta and it might be buggy.

Facebook announced a year long partnership with McAfee to offer a 6 month free subscription to 350 million Facebook users. Facebook users can take advantage of this offer by visiting the Protect Your PC tab on the McAfee Page on Facebook. currently this offer is not available in India but Indian Facebook users can install McAfee by selecting USA or UK from country selection drop down.

For the rare case in which an account is compromised, we’ve developed a unique process that requires the account owner to take steps to secure the account and learn security best practices. We’ve also incorporated custom McAfee software into this process for people identified as having infected computers. Now, if your computer is infected, you will be asked to run a scan like the one shown below and clean it before accessing Facebook. We’re not aware of another free Internet service that takes this much responsibility for helping people keep their accounts secure.

Security Tips Published on Facebook Website

• Don’t open attachments in emails that look suspicious or come from an unknown or untrustworthy source.
• Don’t open attachments unless you know what they are, even if they’re from friends.
• Delete chain mail and spam from your email and Facebook inboxes.
• Be cautious when downloading files from the Internet.
• Be cautious of any message, post or link you see on Facebook that looks suspicious, requires an additional login, or asks you to download or upgrade software.
• Use an up-to-date browser that features an anti-phishing blacklist. Some examples include Internet Explorer 8 and Firefox 3.0.10.
• Choose unique logins and passwords for each of the websites you use.
• Check to see that you’re logging in from a legitimate Facebook page with the Facebook.com domain.

Today i got an Email from slideshare about 5 social media secrets for 2010. I am sharing the complete newsletter with ReadersZone readers.

Pay Attention to the Metrics

You can’t manage what you can’t measure. Chief Marketing Officers are going to pay more attention to metrics and tie in social media more directly to overall business goals, not just web-related goals. When starting up new project agree on what the metrics should be and what goals are appropriate.

Scale Good Habits

As you grow, make sure you match your structure, policy and guidelines to your organization size. What works with 2 people won’t work with 20 people. All in all your structure should encourage good habits. Your entire team should be motivated to respond quickly, post consistently and talk like a human. Speaking of policies and rules…

Have Rules, But Trust People

As your social media strategy matures, you’ll add in more rules and guidelines. However, you can’t have a rule for every situation. You need to trust your team. Lead by example, don’t manage with rulebook.

Creativity & Personality Trump Big Budget

Social media is definitely one of those areas in life where more money doesn’t always win. Two of the most powerful ingredients in social media are creativity and personality. They are the key to having a viral message and to being a trusted resource. They are also essential to discovering useful strategies and tactics. You can’t be afraid to try something new or go against the grain.

Listen Listen Listen

Don’t focus so much on you and your message. Put that farther down on your To Do List. Focus first on your customers. Hear what they are saying, see what they’re up to. Once you’ve been able to connect, and figure them out, then see how you can help.

On 13 January 2010, The Nielsen Company reported top search providers data for December 2009.  According to this report Google still dominating search market followed by Yahoo and Bing/MSN. This search includes search data for total searches, unique searchers, search share, and all other search figures.Searches represent the total number of queries conducted at the provider. Example:  An estimated 6.7 billion search queries were conducted at Google Search, representing 67.3 percent of all search queries conducted during the given time period.