Today Google Announced that it has acquired a Korean company- a blogging software in Korea called TNC (Tatter and Company), TNC provides Textcube, which is a blogging and publishing platform along the same lines as WordPress. TNS also recently launched a hosting service named Textcube Dot Com, which combines the best of blogging and SNS. TNC has been one of the most famous Web 2.0 startups in Korea.

Chang W. Kim, co-founder of the company explains

Google is the underdog in this region, but Korea is the worlds sixth largest market in terms of Internet users. The Korean users mainly use Yahoo-style portal services to do everything on the web. With the acquirement, Google created a new way to get to the customers. Kim also state- that, as a part of Google, TNC will work on increasing Google’s market share.

TNC offers a blogging platform similar as Automatic. It’s easy to use, and works close to the open source community. Biggest difference is that WordPress is fairly unknown here, so they represent a big blogging market, being used by a lot of nation’s A-list bloggers. it is one of the first Google acquisitions in Asia.

Why Google acquired TNC ? on this question CEO of TNC stated that - First, we had a killer product: Our previous work, Tistory blog service (now property of Daum as we sold the service to the Korea’s #2 portal), made to the top 10 Korean web destination in less than a year from launch, showing some 30,000% growth over the initial 8 months. While other blog services seem to be exploring the idea of integrating social networks with blogs only lately, our new blog service Textcube (link in Korean) had already implemented the feature much earlier. Secondly, we have great engineering talents.

Source : web20asia